Real Talk with Natalie
Your go-to podcast for navigating life’s big decisions with confidence, humor, and a dash of adventure.
New episodes every Thursday
New episodes every Thursday
Each episode of Real Talk with Natalie
transforms overwhelming life decisions into exciting opportunities
So that crafting a life you love becomes not just possible, but inevitable.
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most recent episode
EPISODE 10: The Hiring ROI Formula: Calculate Exactly When to Make Your Next Hire
Stop guessing about hiring decisions! In this number-crunching episode, I break down exactly how to calculate the true ROI of any potential hire. Using real examples and a foolproof formula, you'll learn how to factor in hidden costs, project realistic returns, and determine your break-even timeline. Whether you're considering your first VA or building a larger team, this episode gives you the tools to make data-driven hiring decisions. Plus, get access to my free ROI calculator template to make the process even easier. Perfect for entrepreneurs who want to grow strategically and avoid costly hiring mistakes.
Visit me: www.nataliepalomino.com
Instagram: @nataliepalomino.co
Klaviyo: bit.ly/natalielovesklaviyo
Download the ROI Spreadsheet Here
EPISODE 1: CHANGING BEhavioral patterns that don’t serve us.
In her debut episode of "Real Talk with Natalie," our allergy-battling host dives headfirst into the wild world of thought patterns, emotions, and behaviors, serving up a delicious cocktail of personal anecdotes and life hacks. From navigating family drama to conquering the dating scene and dropkicking imposter syndrome in the workplace, Natalie's got the 411 on breaking free from those pesky negative thought loops and embracing your inner badass – all while keeping it real about her own podcast-launching adventures in the sagebrush-filled streets of Boise.
EPISODE 2: What Not to Do When Starting Your Business Series - From Attorney to Entrepreneur
Today, Natalie introduces a new series focused on what not to do when starting a business. Drawing from her diverse career background as an attorney, hairstylist, and entrepreneur, Natalie shares her motivation for creating this series: to help aspiring business owners avoid costly mistakes she and others have made.
Natalie emphasizes the importance of realistic expectations in entrepreneurship, cautioning against the allure of get-rich-quick promises and highlighting the genuine challenges of building a sustainable business. She briefly outlines several key pitfalls she plans to address in upcoming episodes, including trying to please everyone, losing sight of one's purpose, resisting change, and neglecting self-care.
EPISODE 3: You can’t be everything to everyone
Today, Natalie Palomino kicks off a series on what not to do when starting a business, focusing on the importance of not trying to be everything to everyone. She emphasizes the crucial role of identifying a target consumer or customer avatar, explaining how this clarity helps with focus, messaging, product development, marketing efficiency, and customer connection. Natalie provides real-world examples, including Fenty Beauty's success in addressing an underserved market.
She guides listeners through the process of creating a detailed customer avatar, encouraging them to consider demographics, preferences, pain points, and aspirations. While stressing the importance of this targeted approach, Natalie also cautions against becoming too rigid, advising businesses to remain open to evolving their understanding of their customer base as they grow. The episode concludes with homework for listeners to create their own customer avatar and a preview of the next topic in the series.
EPISODE 4: Finding Your True Business WHY: Beyond Profits to Purpose
In this insightful episode, Natalie Palomino dives deep into one of the most crucial aspects of building a sustainable business: establishing and maintaining a clear, authentic WHY. Through compelling examples like J.Lo's Delola launch, Brooks Running's success, and Saltbox's innovative solution for e-commerce entrepreneurs, Natalie illustrates how purpose-driven businesses outperform those focused solely on profits.
She shares practical insights on crafting an authentic WHY statement that resonates with customers, attracts aligned team members, and guides decision-making during challenging times. Drawing from her own experience as a business owner, Natalie explains how a genuine purpose creates customer loyalty, drives employee engagement, and provides the resilience needed to overcome business obstacles.
Whether you're starting a new venture or looking to realign your existing business, this episode offers valuable guidance on developing a WHY that transcends surface-level motivations and creates lasting impact.
Show Note Links:
Tyler Scriven, Letter to Self: https://www.linkedin.com/pulse/2019-letter-self-why-i-started-saltbox-tyler-scriven/
EPISODE 6: The Truth About Hockey Stick Growth and Early Exits in Business
In this candid episode of Real Talk with Natalie, host Natalie Palomino shares her personal cautionary tale about chasing the Silicon Valley dream of explosive growth and quick exits. Through her own experience of nearly losing everything in 2020, Natalie breaks down why "hockey stick growth" is more myth than reality for most businesses. She reveals current investor expectations, shares shocking statistics about VC funding, and offers practical advice for building a sustainable business instead of chasing unrealistic growth patterns. If you're an entrepreneur dreaming of a quick exit or rapid scaling, this eye-opening episode provides valuable insights on avoiding common pitfalls and focusing on what truly matters in business building.